Audio Alerts on Reports

I've got a heads up display that uses a report from ssrs, it refreshes every 30 seconds and is displayed in a control room that has several other displays with countless peices of information. The user may not notice the big red alert symbol on the report so I'd like fire an audible alert that will notify the user that there is a problem.

Can I use vbscript and the "Custom Code" section to play an audio file if a specific criteria is met? Perhaps someone has some creative ideas of how to make this work.

Thanks!

Tyler